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Senior Direct Marketing Executive
Job Summary
Advertiser
Salary / Rate
Posted
Travel Trade Recruitment
£30,000 - £32,000
2nd October 2019
Location
Start Date
London
Type
Job Sector
Permanent
Travel, Leisure, Sport & Tourism
Senior Direct Marketing Executive with high energy creativity and technical skills is required to contribute strong growth for the business across the UK. This role is responsible for the effective delivery of consumer marketing projects including email marketing (consumer direct and travel agent), lead generation/nurture, database management, advertising, DM/brochure production and all reporting.
The Job:
*In conjunction with the Head of Marketing and the Digital Alliance team, responsible for development of consumer and digital marketing to achieve revenue and pax goals
*Development and co-ordination of end to end consumer and digital marketing projects working with in-house designer and the Digital Alliance for preparation of assets
*Act as the primary liaison between the UK and head office for the roll out of any new content website updates for either site
*Manage consumer budget and ensure ROI measures are in place
*Work with the Digital Alliance to manage and optimise search and…
