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Head of Demand Generation
Job Summary
Advertiser
Salary / Rate
Posted
Moorepay
Neg
12th March 2026
Location
Start Date
Pendlebury
Type
Job Sector
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Marketing & PR
As a Head of Demand Generation, you will be responsible for leading our efforts in driving qualified pipeline, optimising marketing performance, and delivering short-term revenue impact. You’ll own campaign planning, paid media, lifecycle marketing, SEO and pipeline forecasting, working closely with Product Marketing, Brand, and Sales to execute high-performing demand programs. This is a critical leadership role in a high-growth marketing team, suited to someone who’s both analytical and creative, and thrives in an outcome-driven, cross-functional environment. Responsibilities; Strategy & Leadership * Define the demand generation strategy to hit monthly, quarterly, and annual pipeline targets optimising CAC, ROAS, conversion rates, and funnel health * Lead and coach a growing team of paid, campaign, and lifecycle specialists Campaign Planning & Execution * Build and run integrated, multi-channel campaigns aligned to business priorities * Drive end-to-end campaign performance: from…